The Customer’s Perspective

marketing advice from Scott Williford

Focus on the problem you solve, not the services or product you offer. Too often marketers want to talk about themselves and what they offer when they should be looking at things from their customer’s perspective. Customer’s don’t care what you sell but what’s in it for them.

By |2019-02-04T19:50:08+00:00February 7th, 2019|Daily Dose of Marketing Awesomeness|