Networking is a great way to promote your business. It allows you to gain exposure to a group of people who you ordinarily may not have had the opportunity to meet, but it’s important to not use these valuable opportunities to hard sell yourself. Let it happen organically.
In a service-based business such as real estate, consider giving a little free advice if the opportunity presents itself to help position yourself as an authority in your industry. Look for local groups on Facebook and join them, attend meetings, events, etc. Investing time in new business development is easily overlooked—especially as a small business owner—but invaluable.