Emotion Matters
marketing thinking from Mike Templeman
If your marketing doesn’t evoke an emotion, you’ve failed.
Instead of starting in the weeds, start with the emotion you
want to illicit, then work back from there.
marketing thinking from Mike Templeman
If your marketing doesn’t evoke an emotion, you’ve failed.
Instead of starting in the weeds, start with the emotion you
want to illicit, then work back from there.