Audiences expect to connect with brands online in as real a format as possible. Live streaming through media like Facebook Live or Periscope give small businesses a free way to interact with current and prospective clients on the cheap. The most effective live-streams from small businesses involve behind-the-scenes sneak peeks with new products, how-to or “how it’s made”-style videos about your products or covering a local event live. This builds rapport with your audience by providing value with your content that, in turn, promotes your business.

By |2020-07-21T18:45:00+00:00July 30th, 2020|Uncategorized|