The Power of the Email Newsletter

email advice from Lucas Alessandrini

A key activity to building relationships
is an email newsletter.


Through email marketing platforms (like eMerge), it has never been easier to create and distribute your own email newsletter. Letting past, current and potential clients know your activities including listings, speaking opportunities, closings, open houses, even personal events like weddings, births and graduations are a great way to keep clients engaged. This contributes to increased trust, referral opportunity and relationship building.

Newsletters are a more direct method of communication compared to social media or blogging, two other strategies commonly used to build connections.

By |2019-02-04T19:50:59+00:00November 22nd, 2018|Daily Dose of Marketing Awesomeness|