Write P.E.A.C. Content For Your Blog & Outreach
blog content strategies from Nadya Khoja
How can you ensure that your small business stands out from all the noise that big businesses are making with their marketing tactics? Blogging is an excellent way to boost traffic to your site, but that doesn’t just mean writing large quantities of blog posts and publishing them ad hoc.
You’ve got to write P.E.A.C. content, which stands for Practical, Entertaining, Awe-Inspiring, and Credible. On top of that, to increase blog traffic, you’ve got to conduct outreach to let people know what you produced. Without conducting outreach and asking people to share or reference your content, how do you expect to have it seen?